Our mission is to move brands forward with intentional craft and uncommon care, and to honor God in how we treat our team, serve our clients, and show up in our community. Six core values drive the work: integrity, accountability, hospitality, excellence, kindness, and love. In practice: we tell you the truth even when it isn't what you want to hear, and we treat your brand and budget with the care we'd want for our own.
Yes. Revival has worked under NDAs in various capacities, and we welcome yours - we ask that clients state in writing what they'd like kept confidential. Every Revival employee and contractor also signs a strict NDA with us as an extra layer of protection for client intellectual property.
We use AI tools for efficiency, not to replace our skills as creatives. Every team member completes Revival's AI training covering ethical compliance with our creative standards, and our concepts and strategy remain original work - we don't generate creative from the same prompts and sources everyone else uses. We're equally direct about the limits: AI-templated marketing is the exact sameness problem our clients hire us to escape.
Yes. Revival provides fractional CMO advisement for businesses that need senior marketing leadership without a full-time hire - covering go-to-market strategy, messaging and mission clarification, marketing and sales audits, customer and market analysis, and pitch consultation. Fractional CMO work is typically structured as a monthly strategy retainer and often precedes or runs alongside creative production engagements.
We're honest about where we're not the right choice. Pre-revenue startups without product-market fit are better served by early-stage specialists. DTC-only brands without a retail strategy fit performance-marketing shops better, since our depth is retail and CPG. Price-driven brands racing to the lowest cost are a poor match for craft calibrated to quality and differentiation. And buyers who want a vendor that executes briefs without a point of view will find cheaper options - we push back when warranted.
We don't guarantee outcomes, because we don't control all of them - market conditions, retailer decisions, and product-market fit sit outside any agency's control. What we do commit to: work meets the agreed strategic brief or we keep refining until it does; we tell you when a project should be restructured or stopped, even when it costs us revenue; and scope or budget changes happen only in writing. We're the right fit for buyers who want accountability for craft and partnership, not outcome guarantees.
Every engagement has a named senior lead who stays on the account from pitch through delivery - the team you meet in the pitch is the team you get. Production work is done by specialists who own their craft full-time, drawn from a core team of 20 plus a roster of specialist contractors. If a team member rotates off mid-engagement, we tell you immediately and propose a replacement for your approval.
It depends on the channel. Paid media and retail media campaigns typically show measurable movement in the first 30-60 days. Brand, content, and organic search work compounds over six to twelve months. We set expected timelines and KPIs with you before launch, so progress is measured against agreed milestones rather than impressions of momentum.
Typical durations: eight to twelve weeks for a packaging refresh, twelve to sixteen weeks for brand strategy and identity, ten to sixteen weeks for a website design and build, and six to ten weeks for video production depending on shoot complexity. Walmart line-review preparation needs four to six months ahead of the review window. Retainers usually run six or twelve months, because month six builds on months one through five.
Every engagement follows five phases: (1) thorough assessment - discovery of your vision, goals, and culture; (2) brand intelligence - research on your customers, industry, and competition; (3) strategy building - a tactical plan with success metrics, which we call the Framework; (4) asset creation - from creative brief to mood boards, concepts, and finished assets; (5) launch and optimize - deploy, report, and improve through analytics and A/B testing.
We align on specific goals before launch, then track them through three lenses: brand health (awareness and preference), business outcomes (retail sell-through, distribution gains, category share, revenue), and engagement KPIs (ROAS and cost per acquisition for paid media; sell-through and retailer feedback for packaging). We report on a regular cadence from your existing data sources. We do not count success in deliverables shipped or hours billed - activity is not impact.
Recent work includes 19 videos for the Walmart, General Mills, and Box Tops for Education campaign featuring Kenan Thompson; serving as agency of record for OzarksGo since 2024, where the 'Keeping You Connected' campaign won three Telly Awards in 2025; relaunching the national marketing campaign and webinar series for NJM Wealth Strategies; and the Bentonville Area Chamber of Commerce rebrand unveiled at the 2025 State of the Chamber.
Most Bentonville agencies fall into two camps: Walmart-focused operational consultancies such as 8th & Walton, WhyteSpyder, Ozark Consulting, and The Consumer Products Group, or creative shops without retail depth. Revival sits between them - Emmy- and Telly-recognized creative craft combined with genuine Walmart and Sam's Club fluency, ten minutes from Walmart's home office. Retail strategy is one capability among many, not our only lane.
Evaluate process discipline, not portfolio aesthetics - a strong portfolio proves the agency did good work for someone, not that it will for you. Five better criteria: ask to see the strategy document behind a recent engagement, not just the creative; interview the person who would actually lead your account; ask about an engagement that went badly and what changed; request references from your category or revenue range; and confirm the pitch team is the delivery team. Revival expects these questions and answers them directly.
We price to the value at stake, not the hours consumed - a packaging system that has to survive a Walmart line review is worth more than the time it takes to design. Three structures: fixed-scope projects (branding, packaging, websites - priced upfront within our published ranges, with written change orders if scope expands), monthly retainers (paid media, social, ongoing creative - usually six- or twelve-month commitments because brand-building compounds), and hourly advisory at $250-$500 per hour. Invoicing runs on standard 15-day terms. We do not use performance-based pricing such as a percentage of media spend, because it incentivizes the wrong behavior for brand-building.
Revival publishes its pricing ranges. Strategy and fractional CMO work runs $250-$500 per hour. Growth retainers covering paid media and social run $3,000-$15,000 per month. Design projects - branding, packaging, websites - run $5,000-$30,000 per project. Studio production runs $3,000 to $100,000+ per shoot, because a social content day and a national commercial are different productions. Influencer campaigns start at a $5,000 fee plus $250 per hour for management. Where you land within a range depends on scope and what the work is worth to your business - share your brief and we'll scope it precisely.
Revival is headquartered in downtown Bentonville, Arkansas at 222 SE 2nd Street, Suite #100, about 10 minutes from Walmart's home office . Client work includes General Mills (the Walmart and Box Tops for Education campaign with Kenan Thompson), OzarksGo, Blue Triton Brands (Pure Life Water), the Bentonville Area Chamber of Commerce, and American Stitchco. We serve clients across the United States and internationally as required.
Revival offers ten core services: brand strategy (including fractional CMO advisement), design and packaging, web and UX, video production, photography, paid media, social media and influencer marketing, public relations, events and activations, and retail media across Walmart Connect, Sam's Club, Amazon, and Instacart. Most clients engage us across several services under one strategy, built through our discovery process we call the Framework.
Revival Agency is a full-service creative and marketing agency in Bentonville, Arkansas, founded in 2017 by Sean Campbell (formerly Campbell Creative). We specialize in CPG and retail brands, with deep fluency in Walmart and Sam's Club, and also serve technology, tourism, municipal, and non-profit clients. Our team has earned an Emmy Award, two Emmy nominations, nine Telly Awards, two Davey Gold Design Awards, and Public Relations Society of America recognition.
