The Website
Interior design is a significant part of any custom home; every detail matters, from selecting the finishes to the complimentary paint design. So we knew that the website experience needed to look and feel clean and modern. Most importantly, we envisioned a design that modeled class, sophistication, and luxury. Inspiration from this website came from the inside of luxury vehicles, high end hotels, and the walk down 5th avenue in New York City. In addition, we wanted bold images across every scroll contrasted with an obvious display of attention to detail.
The Messaging
When getting to know Ben Booth and his team, it was clear that their mission was to build only the best... even if that took longer than expected. Their pursuit of quality above everything was contagious and apparent from the start. We knew that when writing the website copy that the language needed to reflect this approach. We began with a half-day session to outline their customer experience. We learned that where a lot of custom home builders leave their clients in the dark, Booth does the opposite - leading their clients on a careful path and escorting them through every design decision along the way. The website outlined this build process and brought clarity to one of the most important life decisions someone can make, building their dream home!
The Photography
In addition to a new website and messaging strategy, the Revival team took specialized real estate photos of all of Booth Building & Design's most recent home projects. From drone to wide angle interior design shots, we captured a variety of homes across Northwest Arkansas as well as portraits of their entire team.